Manage customer conversations at scale. Connect WhatsApp with your CRM, ERP, e-commerce, and other business systems to handle promotional messages, OTP, chatbots, and customer service on a single platform.
Consult your business messaging needs at no cost.
PT Informasi Teknologi Indonesia Tbk, listed on the Indonesia Stock Exchange under the ticker JATI.
Official Meta partner for the WhatsApp Business Platform in Indonesia.
The WhatsApp Business API lets businesses connect WhatsApp to a range of business systems and platforms such as CRM, ERP, e-commerce, and customer service. With this integration, businesses can manage customer communication programmatically, sending notifications, OTP, promotional messages, and customer service at scale from a single dashboard (COSTER).
Unlike the WhatsApp Business App, which is managed manually on a device, the WhatsApp Business API is built for businesses that need system integration, automation, many users, and more measurable customer communication.
For Mid-Size to Large Businesses
Manage customer communication more systematically with integration, automation, and multi-agent support.
Automation & Chatbot
Answer repetitive questions automatically and hand over to an agent when a conversation needs a human.
Connected to Your Business Systems
Connect the WhatsApp Business API with CRM, ERP, e-commerce, or internal applications to run business processes automatically.
Two-Way Communication
Send messages to customers and receive incoming messages through your business systems, a chatbot, or an agent.
Workflow
Your business systems
CRM, ERP, e-commerce, internal applications
WhatsApp Business API
The COSTER dashboard by Jatis Mobile for broadcast, chatbot, and helpdesk needs
Customers on WhatsApp
Notifications, OTP, promotions, service conversations
Two-way: messages from the business are sent to customers, while incoming messages from customers can be routed to a chatbot, an agent, or your business systems.
Manage the WhatsApp Business API through COSTER to support marketing, operations, and customer service in one workflow.
A Range of Message Types, from Notifications to Promotions
Send notifications, promotions, OTP, and customer service messages using the message format that fits your business needs.
Reply Faster with Chatbot and Multi-Agent Support
Incoming conversations are handled by a chatbot for repetitive questions, then handed to an agent when needed. All history is kept in one dashboard.
Data Analysis to Measure Message and Conversation Performance
Monitor delivery and conversation performance through the analytics dashboard to help evaluate campaigns, customer service, and WhatsApp message performance.
Both are official WhatsApp products, but they are built for different scales of need.
| Aspect | WhatsApp Business AppFree app for small businesses | Recommended for large scale WhatsApp Business APIFor businesses that need integration, automation, and communication management at a larger scale |
|---|---|---|
| Business type that fits | Small businesses & personal brands | ✓Growing business & enterprise |
| Usage scale | A limited number of daily conversations | ✓Built for high conversation volume |
| Agents per number | Limited to linked devices | ✓Many agents from one dashboard |
| Customer service management | Limitedmanual, per device | ✓Availabledashboard & ticket queue |
| Message automation | Limitedsimple quick replies | ✓Automated flows based on events & keywords |
| Chatbot | ✕Not available | ✓Chatbot Studio, keyword, & AI LLM |
| API integration | ✕Not available | ✓Available |
| CRM / helpdesk integration | ✕Not available | ✓Available depending on package |
| Business messaging / broadcast | Limitedmanual broadcast lists | ✓Message templates per Meta category & policy |
| Reporting & analytics | Limitedbasic statistics | ✓Analytics reports in the web dashboard |
| Authentication / OTP | ✕Not for automated delivery | ✓Authentication conversation |
| Scalability & large team usage | Enough for small teams | ✓Supports large teams, multiple divisions, & multiple use cases |
| How to get it | Download the app & register yourself | ✓Through an official service provider such as Jatis Mobile |
The WhatsApp Business API supports a wide range of business communication needs, from promotions and transaction notifications to user verification and customer service. Every message type must follow the applicable WhatsApp terms and policies.
Marketing
Reach customers with relevant offers and campaigns.
Utility
Send the information customers need during or after a transaction.
Authentication
Verify user identity with OTP codes at login, registration, or access recovery.
Service
Answer questions and resolve customer issues.
Activation is handled together with the Jatis team, following Meta’s official procedure. You don’t have to manage it yourself, because we guide you from document preparation through to integration.
Business information & legal documents
The company’s legal name and supporting documents per the official list.
Meta account & assets
A Meta Business account and the assets required for onboarding.
Business WhatsApp number
The number to be used for the API service, per Meta’s registration rules.
Website & supporting information
An official website and business details describing your products or services.
Needs consultation
Discuss messaging use cases, volume, and the systems to integrate.
Account & business information prep
Prepare the Meta assets, documents, and number to be used.
Registration & verification
Registration follows Meta’s applicable business verification procedure.
Setup WhatsApp Business Platform
Configure numbers, message templates, dashboard, and team access rights.
Integration & go live
Integrate the API, chatbot, or helpdesk according to your package and business needs.
The duration of each stage depends on Meta’s verification process and the completeness of your documents.
Three packages with different feature coverage, from outbound messaging to an omnichannel helpdesk.
Outbound Message
For businesses focused on sending notifications, OTP, and promotions.
Outbound + Inbound Message (Chatbot)
For businesses that also handle incoming conversations with a chatbot.
Everything in Regular, plus
Most complete feature set
Outbound + Inbound Message (Chatbot + Helpdesk)
For customer service teams that need an omnichannel agent dashboard.
Everything in Premium, plus
Includes every sending feature, every conversation category, and every chatbot capability.
Talk through your business needs with the Jatis team and we’ll help map the use cases and features you need.
With more than 20 years of experience and the trust of 500+ enterprise clients, Jatis Mobile provides leading business communication services in Indonesia and has operated as a publicly listed company since 2023. Backed by world-class customer service, Jatis Mobile is committed to delivering the best service to clients across industries.
Publicly Listed Company
PT Informasi Teknologi Indonesia Tbk, listed under the ticker JATI. More than 20 years of experience and over 500 corporate clients across industries.
Meta Business Solutions Provider
Official Meta partner since 2018, with the largest traffic in 2025.
Certification & Governance
ISO 9001 for quality management and ISO 27001 for information security.
Some of Jatis Mobile’s clients
Haven’t found your answer? Our team is ready to help.
The WhatsApp Business API is a service from the WhatsApp Business Platform that lets businesses connect WhatsApp to internal systems, send messages at scale, and handle customer conversations with multiple agents and chatbots.
The WhatsApp Business App is designed for small businesses and is managed manually, while the API is intended for businesses with higher conversation volume and needs around system integration, chatbots, and agent teams. See the comparison table above for details.
Businesses that regularly send notifications or OTP, handle many incoming conversations, have a customer service team, or want to connect WhatsApp with CRM, e-commerce, and other internal systems.
In general you will need business information and legal documents, a Meta Business account, the WhatsApp number to be used, and a website or supporting business information.
The process starts with a needs consultation with the Jatis team, followed by account and document preparation, registration and verification under Meta’s procedure, platform setup, and finally integration.
Using a number that is already registered follows the number registration rules of the WhatsApp Business Platform. The Jatis team will help check whether your number is ready.
Cost depends on the service package and your business conversation volume. Contact the Jatis sales team for a quote.
Promotional messages are sent under the marketing conversation category using templates that follow WhatsApp Business Platform policy. The Jatis team helps prepare and submit the templates.
Yes. The API can be connected to the systems you already use, and Jatis provides chatbots (Chatbot Studio, keyword, AI LLM) as well as an omnichannel helpdesk agent depending on the service package.
Yes, through authentication conversations. OTP delivery is available on all Jatis service packages.
Verification follows Meta’s applicable procedure using the business documents and information you prepare. The Jatis team supports you through the submission.
Tell us what you need and our team will help determine the use cases, integration requirements, and the package that fits best.
